Monday, November 28, 2011

Consumerism & The Advertising Industry


The Story of Stuff
Adbusters Spoof Ads
Designing Your Spoof Ad

Spoof Ad Assignment- you are to design a magazine cover and/or an ad that pokes fun at something to do with the media. It could be something we went over in class together ie. body image, consumerism, exploitation, branding, or think of something that you are concerned about. You can work together in pairs (do both cover and ad), or solo (choose either).

Brainstorm Ideas: First find 5 adds that are not really selling the product that is on the ad, post them to your blog.  Then you are to bainstorm ideas based on Adbusters criteria. Decide what is your message, Identify your audience, figure out the image and play with the text.


I don't get why this pepsi ad needed a picture of a couple with dogs. It seems more suitable for fashion magazine or even family magazine.

The props like cell phone on the left and keys on the right are very distracting.
They sort of ruin the focus of the entire ad.


It is hard to tell whether it is a perfume ad or a gum ad.



I think placing a naked woman's picture is just too abrupt and the text could be improved.


This one seems better than the other ad above but still,  I don't see the point of placing a couple for perfume ad, especially full bodies of them. I guess it could make more sense if it was a closed up picture of a couple.

Monday, November 7, 2011

Business Card


1. Bilateral                         2. Dilational
3. Radial                                   4. Grid
5. Modular + Transitional     6. Random
7. Axial                                8. Random
9. Bilateral                          10. Random




3 Best Selections